SendLabs for Marketers
Simple, yet powerful email marketing solution.
SendLabs lets you create, deliver and manage email campaigns with a simple browser. No installations or IT to wrestle with, dedicated help & support, superior deliverability, and features that will help you succeed as an email marketer.
Flexible Email Creation & Testing
SendLabs lets you use templates, bring in your own HTML code or start from scratch with our canvas Word-like editor.
- Built-in Templates
While SendLabs lets you create your own emails in outside programs and bring in the HTML code, we also give you some common layout templates, proven to work in ALL major email programs. You just need to customize them to suit your business.
- Campaign Wizard
Staging, testing & deploying your email campaigns is easy through our campaign wizard.
- Formatting Canvas
For those comfortable with MS Word®, SendLabs gives you the opportunity to add and edit content, upload images and change text in our canvas editor.
- Advanced Coding
Many of our users are power users, desiring to write their own clean code and bring it into SendLabs to deploy. SendLabs allows you to easily toggle between our canvas editor and source editor. You can even import your code from your local drive or through a URL.
- Powerful Personalization
SendLabs lets you drop in simple tags to personalize the content (Dear Bob) and "mail-merge" for a true 1-1 email marketing experience. Any piece of data can be merged into the body of your messages to create a more personalized experience.
- Forward-to-friend
As part of any successful email campaign, you want your subscribers to forward along your message to as many people as possible. SendLabs lets you quickly create and link to a send-to-friend form, complete with activity reports showing who forwarded, who they forwarded to, and what new subscribers signed up because of the forwarded email.
- Easy Email Testing
How does your email look in Hotmail? How about Outlook 2007 or Outlook Express? How about Gmail, Yahoo, Earhtlink, Comcast? The list goes on and on. It's expensive and time consuming for you to test on your own. We've made it
easy for you. Check your emails for rendering issues before delivery and even know if spam filters may gobble up your email.
- Free Campaign Archives
SendLabs lets you easily create a web archive of previous emails or newsletter issues so your subscribers can access them from your web site. This is great as it helps create more content for search engines to crawl increasing your search optimization for your web site or product.
- Free Image Hosting
Every SendLabs account comes with unlimited image hosting. No extra fees. No restrictions. Through our intuitive image library manager, you can easily upload, store and insert images into your messages.
- RSS Publishing
SendLabs allows you to create an RSS feed of your campaigns quickly and easily for people to subscribe to.
Easy Subscriber & List Management
SendLabs allows you to create an unlimited number of subscriber lists, with tools to import/export and manage subscribers with ease.
- Unlimited custom fields
Create as many custom fields as you'd like to store and merge subscriber data into your email campaigns. First name, last name, last product purchased, birthdate, you name it! It's only limited to your imagination.
- Effortless Import Wizard
Importing your subscribers is a snap with our import wizard. Just follow each step and your data will sit comfortably inside your account.
- List Cleansing Tools
SendLabs provides a list cleansing tool to dedupe, remove bad syntax, previously unsubscribed and hard bounced emails from each of your imports ensuring your lists are squeaky clean.
- Export Wizard
Need to export your data? No problem with our simple export wizard.
- List & Subscriber Statistics
How many new subscribers today, yesterday, this month? How many emails delivered to which ISP? With list and subscriber statistics, you'll know.
- Query Builder/Segments
Easily filter your subscriber list on criteria you determine. Want to email to women only? To a specific zip code? To people who clicked a specific link? No problem!
Sophisticated Web Forms
Quickly create subscription forms, send-to-friend and preference management forms using our forms wizard and then install them on your web site in minutes.
- Opt-in, preference and send-to-friend forms
Easily create web forms to give to your webmaster to install on your web site allowing you to capture new subscribers, allow your subscribers to manage their preferences or encourage subscribers to forward your emails to others.
- Code or no-code form generator
SendLabs gives you a lot of flexibility in creating forms, confirmation emails, post-form processing pages and more. You choose from a WYSIWYG editing environment or work with source code to make them exactly how you want them.
- Install on any web site
Just hand your HTML to your webmaster and they can easily install it on any web site.
- Complete control of look-and-feel
Your webmaster can embed any form into any web site and take over complete control of the look-and-feel!
- Unlimited custom fields
Create custom fields to include on your form to collect whatever data you wish.
- Store and email form results to anyone
SendLabs will capture new subscribers into your account and even email you the results if you wish to be notified!
- CAPTCHA & IP stamping for added security
As an added layer of security, SendLabs gives you the option to install CAPTCHA on your web forms and also captures the date time and IP address where your subscriber signed up from, ensuring you have a paper trail of their opt-in request.
Beautiful Reports
SendLabs provides elegant reports on every campaign metric you
need to keep track of, including: opens, clicks, bounces, unsubscribes,
forwards and more.
- Opens, clicks, bounces, unsubscribes & forwards
You name the stat and we've got it for you in real-time!
- Campaign-wide & individual
You can check out campaign reports at a 10,000 ft view or by drilling into the individual stats of a subscriber's interactions with your campaign.
- Printable & downloadable reports
Need to download a report as a excel file? Need to print a report snapshot to present to your manager? SendLabs reports are flexible and let you view and distribute them the way you like.
- Autoresponder Statistics
Create a series of autoresponder campaigns and have access to the same beautiful real-time reports as any other campaign.
- Mailing List Statistics
SendLabs provides detailed statistics on each of your mailing lists.
- Campaign Rendering Reports
Curious to see how well your email will look in Outlook 2007? Yahoo? Gmail? SendLabs offers a basic and advanced campaign rendering suite that gives you a quick report prior to launch.
- Google Analytics
Interested to see how many visits and where those visitors went on your web site from an email campaign? If you use Google Analytics for your web traffic analyzer, with the check of a box you can have SendLabs send tracking information to your Google account.
- Reports-only Accounts
Need to give someone inside or outside your office access to real-time campaign reports but don't want to give them full access to your account? Easy. Just create a "Reports-Only" account.
Powerful Autoresponders
Stage an ongoing drip marketing campaign by automating your email deliveries through auto-responders.
- Automated Email Campaigns
Automate your email marketing through powerful autoresponders that let you set the time, frequency and criteria of delivery.
- Powerful Criteria/Segmentation
Configure SendLabs to trigger an email based on a demographic (people in a certain zip code) or on behavioral data (they opened a certain email) and SendLabs will go to work for you!
- Real-time Statistics
Just like any other campaign inside of SendLabs, real-time, beautiful reports are instantly available to you.
- Powerful Personalization
Once again, just like any other email campaign, you can personalize the content of your autoresponders by using merge tags unique to each subscriber.
Stellar Deliverability
With dedicated ISP relationships, inbox monitoring globally, and enhanced deliverability tools, SendLabs helps ensure your emails reach the inbox.
- ISP Relationships
SendLabs works on a first name basis with ISP's around the world to help ensure delivery of emails to their customers inboxes.
- Whitelisting
SendLabs is whitelisted at all of the major ISP's that have an approved whitelist program helping to ensure your emails get through.
- Blacklist Monitoring
SendLabs delivery team monitors blacklists daily to ensure that no mailing has hit a blacklist and if they do, we take steps to correct it for you.
- Human Reviews/Approvals
All large lists and first-time mailings are reviewed by a human to ensure that no single mailing jeopardizes our reputation thereby ensuring success for all customers.
- ISP Feedback Loops
In addition to direct contact with global ISP's, SendLabs has tied its technology into the ISP feedback loop system (RFBL - Realtime Feedback Loops) ensuring that any spam complaints are handled immediately.
- Authentication
Authentication represents new protocols in ensuring SendLabs is a legitimate sender and can send emails on behalf of your brand.
- Enhanced Monitoring Suite
Through our partnership with leading deliverability consultant Return Path, SendLabs monitors global delivery of emails in real-time through its mailbox monitoring system.
Real Support
Help is there when you need it. Through our Help Center, Best Practices Blog, Video Tutorials and Custom Support packages, you can quickly become an email marketing expert.
- Online Help Center
SendLabs provides you access to an ever growing library of common help, how-to's and best practices, accessible to all customers from within their accounts.
- Best Practices Blog
Need to know the best time of day to send? Curious as to how to craft an effective subject line? Check out the best practices blog for ongoing highlights of street-smart email marketing.
- Video Tutorials
For those who desire a little more hands on, SendLabs provides video-based tutorials to help you quickly grasp using our software to create effective email campaigns.
- Email Support
All customers have access to email support when any of the other support options don't quite answer your challenge.
- Custom Support
For customers that require more support, SendLabs offers various support options to cater to any customer.
Privacy & Security
The security of your data and privacy is extremely important to us,
so we've invested heavily in technology, data storage, backups,
and independent privacy monitoring services.
- Secure Data Center
All SendLabs customer data resides in a world-class, secure data center, powered by Level-3.
- Data Backup & Security
All data is secure and passwords encrypted so that not even our own staff can read them. All account data is mirrored and backed up regulary.
- Systems Monitoring
A dedicated systems administrator ensures all systems are operational 24/7 to ensure no downtime.
- Privacy Policy
Our privacy policy ensures that all data is private and will not be used, sold or published other than in ways you use it.
Open & Flexible
Need to integrate or pass data between your system and ours?
No problem. With an industry standard, open and flexible API,
SendLabs lets you move data effortlessly.