Notes from the Lab

The SendLabs Blog

Thursday, July 03, 2008

Have a great Fourth of July!

A special note on this holiday... [More]

Friday, June 20, 2008

Email marketing from a championship parade

Ok, maybe we didn't actually send a campaign out Thursday morning from the streets of Boston, but we could have! Congrats to the NBA Champions - the Boston Celtics!

Thursday, June 05, 2008

The Crew @ SendLabs

I often fantasized about a customer talking about "the crew" over at SendLabs. It sounds personal and real. Sounds like we're a bit closer to our customers than a regular customer/vendor relationship and that's exactly what we're after. With that said, I figured it was time to get personal and talk a little bit about "the crew" here. Here goes... [More]

Thursday, June 05, 2008

Email marketing from a Boston Red Sox game

When you're asked at 11 am if you want four tickets to a 1 pm Boston Red Sox/Kansas City Royals game at Fenway Park AND when you have the ability to take your web-hosted email marketing solution on the road, the answer is pretty easy: yes! Myself, co-owners Brett and Mike and biz dev guy ... [More]

Tuesday, May 20, 2008

Email marketing from the 9th hole on a golf course

In an earlier post, I told you a story where I deployed an email marketing campaign through SendLabs at the top of Ragged Mountain while on a ski day. Since the weather is changing, I decided to change it up a bit...so I sent out a campaign from a golf course last week. While there's no ... [More]

Friday, May 09, 2008

Welcome the Leary Firefighters Foundation; new SL version coming soon

A few quick notes as the weekend looms quicker by the minute... -I wanted to formally welcome actor Denis Leary's awesome group - the Leary Firefighters Foundation - to the good flagship SendLabs. The LFF has found a special place in our hearts for the work they do in assisting firefighte... [More]

Monday, March 24, 2008

New MarketingProfs.com article posted

My latest from MarketingProfs.com. Read it or else I'll be drawn and quartered! [More]

Thursday, March 20, 2008

Hockey, heritage and looking forward while looking back

Our day with hockey legends. [More]

Wednesday, March 05, 2008

Email marketing from the top of a mountain

Can we pull off a successful email campaign from the top of a mountain? [More]

Monday, February 25, 2008

Email Marketing Blunder Of Year Nominee

One vowel can make a world of difference. [More]