Notes from the Lab

The SendLabs Blog

Josh

Thursday, July 02, 2009

Email Marketing: Are you passing the test?

By Josh Nason - Senior Account Manager
If you're not testing your email marketing campaigns, you should be. Here's how. [More]
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Josh

Thursday, June 18, 2009

Graphics-Only Emails: Whose Email Marketing Is It?

By Josh Nason - Senior Account Manager
It's time for your favorite blog-driven game show: Whose email marketing is it? Thanks to marketers still using graphic-only emails, we still have plenty of opportunities for you to guess the marketer and what they intended for you to see if the end user has images turned off in their email cl... [More]
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Tony

Wednesday, June 17, 2009

Important: Upgrade happening on Thursday, June 18th, 2009 to WYSIWYG editor.

By Tony Adinolfi - Senior Developer
Due to recent updates by Microsoft's Internet Explorer v7 & v8 Service Pack 2, we will be upgrading our WYSIWYG editor (the editing canvas pictured below). The service pack updates are causing issues to occur inside of the image manager when users are uploading images. The compatability is... [More]
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Brett

Wednesday, June 17, 2009

A nice word from the Leary Firefighters Foundation

By Brett Houle - President | CEO
So you wake up everyday determined to be there for your customers, do the right thing and add value to someone's life. I have to say many people in our office recently contributed to a nice testimonial that arrived in my inbox yesterday from a customer - Denis Leary's charitable organization - Leary Firefighters Foundation. [More]
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Josh

Tuesday, June 16, 2009

Forrester Research: Email Marketing To Reach $2 Billion In Next Five Years

By Josh Nason - Senior Account Manager
Email continues to be "dead" in the most opposite definition of the word as research giant Forrester Research released an interesting report Monday about what they forecast for the future of our business. In the release, Forrester is forecasting that U.S. spending on email marketing... [More]
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Josh

Wednesday, June 10, 2009

SendLabs in Marketing Profs: Another Look At Email Marketing Subject Lines

By Josh Nason - Senior Account Manager
Thanks again to the good folks at Marketing Profs, who are again running original email marketing content from yours truly. I've written a few well-recieved columns for the site including Man Bites Giraffe: A Look At Subject Lines and TMI: Less Is More and now, I return with Man Bites Giraffe ... [More]
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Josh

Friday, May 29, 2009

Email Service Providers firmly attached to social media marketing

By Josh Nason - Senior Account Manager
Some light numbers for you on a Friday afternoon... Our intern Emily was hard at work this week doing some investigation into U.S. based email service providers (like us!) and how our industry uses social media to push their brands. Here's a look at what she found, based on 65 companies.[... [More]
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Josh

Wednesday, May 27, 2009

Inside SendLabs: Funny Vendor/Client Relationship Video

By Josh Nason - Senior Account Manager
So the other day, we posted this iPhone bit we saw and today, it's another great one on the vendor/client relationship. If you've been in this relationship before, you will like this...guaranteed! Back with more email marketing info soon...promise!
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Josh

Friday, May 22, 2009

Inside SendLabs: Funny iPhone spot

By Josh Nason - Senior Account Manager
If you know us here at SendLabs, you understand that a majority of us have iPhones. And if you're familiar with iPhones, you know they have trouble at times (most times?) getting a signal, kinda defeating the purpose of a phone. Well, our prayers have been answered....there's an app ... [More]
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Josh

Wednesday, May 20, 2009

Email Marketing Newslinks: NHL, Papa John's and Twitter

By Josh Nason - Senior Account Manager
Three email marketing newslinks that you might find handy and inspiring: NHL, Papa John's and Twitter. [More]
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